Member Details

Exposure Marketing

Exposure Marketing logo

Exposure Marketing is a full-service agency specialising in exhibition and marketing management, driven by excellence, resourcefulness, attention to detail, and service delivery. We are passionate about the power of exhibitions and events as strategic marketing platforms.

Exposure Marketing has an 18-year history in the South African market. Our thought leadership, marketing expertise, and purposeful execution make us the ideal exhibition agency to partner with in South Africa. Our years of experience, expansive network, and passion for marketing and live events guarantee your business success. Exposure Marketing is the perfect partner for both business-to-business and business-to-consumer exhibitions.

Continuous professional development is crucial to our service delivery and execution. We proudly employ three of the ten qualified IAEE Certified Exhibition Managers in South Africa. The focus on continued professional development at Exposure Marketing assures all clients of consistent service excellence.

Exposure Marketing owns and organises the MamaMagic® Baby Expo®, which launched in 2005 and is currently the largest and longest-running baby and parenting exhibition on the African continent. Other exhibitions and events created and organised by Exposure Marketing include FutureEd – The Education Show, EnduroFit, Power of Mom, TopToy Awards, and the MamaMagic Product Awards. Every show is mindfully conceptualised to ensure profitable trade between buyers and sellers.

Exposure Marketing is an active participant in the exhibition and business events industry and works collaboratively with multiple partners on the continent. Not only are we members of key associations but Managing Director Projeni Pather is an official spokesperson for the industry, positioning the industry’s challenges and triumphs on national media channels.

Exposure Marketing was established in 2004 by Projeni Pather. Projeni is the Managing Director and sole shareholder of the company. The business is based in Johannesburg, South Africa, and has a staff complement of 15 employees. Exposure Marketing is proud to be certified as a Level 1 B-BBEE (Broad-Based Black Economic Empowerment) company.

Projeni held the position of AAXO Chairperson from 2019-2022. She is Immediate Past Chair & Board Director for AAXO, the Association of African Exhibition Organisers and the Spokesperson for the SA Events Council. Exposure Marketing is an active member and regularly collaborates with several associations, embassies, educational institutions, and tourism partners.