African Mamas Crafts
African Mamas Crafts (Pty) Ltd is a 100% black-female owned business that was founded in 2015. We operate within the MICE (Meetings, Incentives, Conferences, Exhibitions & Events) industry providing gifting and locally produced crafts.
Environmental and social sustainability is embedded in who we are and what we do. Our organisational mission statement is “Supporting rural development through crafts.” We do this by working with rural based co-operative groups run mostly by women to source our products through them and collaborating with them to develop new and market relevant products. By working with rural women we not only curb the challenges of rural-urban migration and urbanisation, but also improve the livelihoods of rural women. By working from home, our crafters also have more time to focus on building a vibrant family and community life. Our values focus on dealing fairly and building mutually beneficial relationships.
On the environmental side, all our products are handmade and materials are responsibly sourced. Our jewellery and beaded crafts are manufactured from high-quality glass beads, our picnic baskets are robust and eco-friendly – handwoven using organic and natural materials which are sustainably harvested. The wire baskets are made from recycled telephone wire. All our products have been certified by Proudly South Africa and carry their logo.
Through our involvement with the Event Greening Forum we hope to contribute in the areas of gifting, sustainable procurement, social and economic development.